Paperquirks branding

Design 340—Branding

This concept logo design was for a locally owned stationery shop in Poulsbo, WA, known for its eclectic range of products. I wanted to portray their fun and free style by hand-drawing their logo with bright, playful colors. The color and layout of the logo can be changed to match the specific packaging or product in order to create a fluid aesthetic. The horizontal layout works well for longer spaces like a belly-band on a notebook, while the square layout works for compact spaces.